The VertoDigital Approach

How we do it

We build long-lasting relationships

We are a people centric team, always ready to help each other knowing we are in this together. We rely on open and honest communication both within our team and with our partners. We don’t have clients, we have partners. We get in your shoes and aim to build a long lasting partnership.

We have a mindset for growth

We love a good challenge. We inspire ourselves and our partners to grow, by challenging the status quo and by always providing an alternative point of view. Our goal is to have you feel enabled and empowered after meeting with us, armed with tactics and ideas for solving your most complex business problems. Together we learn by doing, reading, interacting.

We think like your CEO

Building a long lasting partnership requires understanding your business inside out. We call this – thinking like your CEO. Based on this we bend technology to solve old and complex problems with innovation. We value both your time and ours, that’s why we aim to maximize results with efficient solutions. We are resourceful, having the ability to find quick and clever ways to overcome challenges.

We have fun

We love our work and we are very passionate about it. We enjoy what we do, and we consider it just a part of life. We enjoy seeing the growth of our partners as people and professionals, as well as the growth of their business.

Why we do it

To challenge and empower you so that we accelerate transformation and create sustainable growth together.

Who are we

Zoran Arsovski

Zoran is truly the leader in the group. Apart from being one of the most upbeat people in the room, he’s also the one who inspired our core value of building long lasting relationships with everyone we work. Chat to him about the potential of digital, good wine, the educational system, car tech and how to prepare the best Nescafé Frappé.

Ina Cherpokova

The one with the many hobbies and questions. An ex-avoider of conflicts, Ina is now a strong proponent for embracing tough conversations and speaking from the heart. A life-long learner, who loves the challenge to work in the ever-changing field of digital marketing. Chat to her about yorkies, travel, and her theory that life unfolds one courageous decision at a time.

Ivo Shipochky

Ivo is the one that fuels our team with a constant stream of positivity. The one who just knows there’s a solution to any challenge. Ask him anything about advertising or reporting, and you’ll be blown away by his down-to earth and easy-to-understand approach to explaining complex digital matters. Chat to him about paragliding, guitar and space.

Vladimir Dragiev

The direct one. Vlado is our straight-to-the-point person who likes to find the most appropriate solution to every problem. He’s our all-around guy who has prompt knowledge in almost every field of Digital Marketing. While having his headphones on, he will be experimenting with the latest trends in SEO and SEM. Chat to him about every type of rock, metal music or festival.

Antoaneta Dyaksova

Antoaneta is a breath of fresh air on any occasion. She has a professional background in all Orienteering mountain sports and she is bringing her compass to the digital marketing field. Her structured way of thinking is guiding her in her newly-found passion for Analytics and Advertising. Chat to her about Orienteering and learn how to never get lost in the woods or in the data pool.

Bilyana Katmarova

Bilyana is the wiz working from the back line. The finance genius. With her strong financial and organizational background she is the person that develops our financial and legal relationship with clients, partners and vendors. Chat to her about spa, nutrition and money.
Lily Grozeva

Lily Grozeva

Lily is the SEO champion of the group. She loves being a pioneer be it in the field of SEO, in discovering new indie music bands or fashion trends. Although SEO is her big love, she keeps exploring new digital fields such as marketing automation, data collection, analytics, and innovative business models. Chat to her about technology, reading, good food and growing plants.

Become Part of the Team

We are always looking for top digital talent to join our team. Learn what it is like to work at VertoDigital and see all open job positions.
Want to learn more about what we can do together?