Ivailo Shipochki

Ivailo Shipochki is a Partner at VertoDigital, a B2B marketing agency for technology companies, where he heads inbound and outbound growth. He builds account-based programmes that connect LinkedIn engagement to the people inside target accounts - turning company-level signal into persona-level pipeline that sales can actually work. Ivailo speaks regularly at VertoTalks on ABM, LinkedIn measurement, and closing the gap between marketing's numbers and the pipeline the board cares about.